Zigmārs Vestfāls

Chief Executive Officer at Aviation Association of Latvia

airBaltic has become a business card of Latvia worldwide. That’s how Zigmārs Vestfāls, Chief Executive Officer at Aviation Association of Latvia, describes the airline, emphasizing that over 30 years airBaltic has grown into the central player in Latvia’s aviation development. “It is not only the national airline that provides direct flights to key destinations in Europe and beyond, but also the main catalyst for industry growth,” he says.

It is precisely the airline’s growth that has enabled RIX Riga Airport to evolve into a modern, passenger-friendly, and internationally competitive hub. Around airBaltic, an entire ecosystem has emerged – from maintenance and training centers to logistics and service companies. “airBaltic has created not only flight opportunities but an entire industry that provides thousands of jobs and builds Latvia’s global visibility,” Vestfāls adds.

In his view, airBaltic’s significance goes far beyond its role as an airline. “It is Latvia’s ambassador and a symbol of our ability to build a modern, internationally competitive, and innovative company. This brand has become part of our identity – it inspires pride both among employees and in society as a whole.”

He points out that the airline simultaneously ensures vital connectivity and carries Latvia’s name around the world, demonstrating professionalism and the ability to compete with Europe’s largest carriers. “On a Baltic scale, airBaltic has become a bridge that unites the region and makes it attractive to travelers from all over the world.”

Vestfāls also recalls moments from his 20 years of professional experience in aviation that are closely tied to airBaltic. He remembers how, during strikes or technical disruptions at other airlines, it was airBaltic that reliably ensured a safe and punctual return home. “After a long business trip, stepping onto an airBaltic plane gives me the feeling that I’m already home, even if physically I’m still in another country. No other airline flying to Latvia has given me this same sense of safety,” he emphasizes.

One unusual experience involved a flight with a piece of non-standard baggage – a massive wooden chair, which most airlines refused to transport. “The airBaltic team found a way to safely deliver it to the destination. It was a great example of flexibility and a human approach, even in non-standard situations, while strictly observing safety requirements,” Vestfāls says.

Looking ahead, he expresses hope that airBaltic will continue to be strong in the region, financially stable, and innovative. “I see airBaltic as one of the leading players in Northern Europe, maintaining its unique identity and strong ties with Latvia. It is our nation’s calling card in the world, and this combination – professionalism with a customer-friendly approach – will allow airBaltic to keep growing in the years to come.”